Top 5 Outdoor Digital Signage Providers

Digital signage is one of the most effective methods of promoting your business and passing the brand message to the target audience. It can reach a wider audience, primarily when used outdoors, making it a worthwhile addition to your marketing strategy. As a result, the digital signage solutions market is snowballing. Forecasts show that the digital signage market will grow to approximately $38.2 billion by 2028.

Many businesses are embracing outdoor digital signage solutions and for good reasons. For example, 76% of U.S. consumers often visit an enterprise for the first time only because of eye-catching digital signage. That gives a glimpse into the impact of having a well-throughout outdoor digital signage solution. However, achieving the desired market output would only be possible with the right digital signage software.

As such, this post guides you into the best outdoor digital signage solutions available today. Given that there are new entrants every so often, it can be an uphill task to determine the best display technology. Therefore, the following list can help you narrow down your options.

1.  Mvix Digital Signage Software

Mvix has been a leading digital signage specialist providing end-to-end outdoor solutions and services since 2005. The company offers full-service digital signage solutions featuring content-rich digital signage software and is trusted by over 18,000 customers. Mvix’s award-winning, cloud-based content management software comes with lifetimes licenses to allow you to enjoy the following features:

• Unlimited cloud storage
• Access by unlimited users
• Easy content creation and scheduling
• Comprehensive, remote device management
• Available in over 40 languages
• More than 1000 fully-customizable templates
• No contracts or recurring fees

These elements make it easy to display relevant content to your target audience. Interestingly, unlike other solutions, Mvix outdoor digital signage solution is compatible with many hardware options. So, you can conveniently use it with hardware from:

• BrightSign
• Raspberry pi
• Android operating system
• Linux-based mini PCs

With Mvix’s outdoor digital signage solution, you can take control of your outdoor displays, whether digital menu boards, digital building directories, multi-screen video walls, or wayfinding signage. Markedly, the solution has a sufficient number of content apps. They allow you to choose from over 150 content apps with features like zone-based templates and multi-content playlists.

How It Works

You can access the cloud-based outdoor digital signage solution from Mvix via a standard web browser. Once you connect the player via Wi-Fi or a wired connection, it automatically connects with the software, letting you download content and display it on the screens via HDMI. Notably, you can manage one or multiple screens and display different or the same content on each, all from one login.

2.  Navori

Navori Labs is an innovative provider of outdoor digital signage solutions. The company offers a comprehensive suite of digital signage products for any hosting model, hardware type, and application.

Indeed, the QL digital signage software by Navori Labs offers the hardware flexibility you need to succeed in your digital signage project. It renders your content on any system on a chip screen. However, it may also work well on an external media player device in pixel-perfect quality.

That said, Navori outdoor digital signage solution offers the following qualities:

• A drag-and-drop interface that allows you to create and publish digital content easily on any screen or media player
• Smart content automation
• Integration with a smartphone to allow remote control of content by staff members
• Ability to monitor screens from anywhere
• Access to 4K and HD videos, social media feeds, KPI dashboards, and live news sources

How It Works

QL’s Advertising module is a software add-on that guarantees ad impression targets are met. It automatically inserts each ad into its regular programming. In other words, the solution ensures each ad displays the correct number of times.

Moreover, the solution provides play reports for invoicing purposes. Once the programming is complete, updates are published to the network of outdoor digital signage displays powered by a QL player.

3.  Stratacache Outdoor Digital Signage Solution

Stratacache is a digital signage solution that aims at powering customer engagement. Combined with world-class expertise in content management, the solution has proven to increase sales, brand value, and convenience for some of the world’s leading brands.

Whether you use the solution for retail, finance, or QSR, Stratacache delivers confident network management and deployment at scale, whether the project is large or small. Notably, Stratacache has the following outstanding features:

• Modular design for 100% in-field servicing for 5 to 7 years, allowing for the components to be field-serviced in under 15 minutes
• Durable and rugged 24/7 operation in any environment
• Sensor-rich design for predictive monitoring and more innovative signage.

How It Works

Stratachache is a cloud-based digital signage solution that allows you to log in through a convenient cloud portal. Your digital signage content manager can conveniently manage content and the hardware that displays content across the network. Besides, it serves as a centralized location where corporate data can be personalized to inform content delivery for the next generation of customer experiences.

4.  Scala

Scala is an outdoor digital signage solution for every market, whether for corporate communications, medical facilities, retail stores, or educational intuitions. That’s because the platform guarantees the delivery of reliable and timely curated content to outdoor digital signage. Consequently, you can enjoy an enhanced outdoor advertising experience.

Scala’s outstanding features include the following:

• Ability to gather actionable data on shopper behavior and store operations
• Streamlined customer experience on digital billboards
• Promotion of relevant products to shoppers in real-time on any screen
• Sensor technology and mobile apps that gather deep knowledge of shoppers for concierge-level service at every interaction

How It Works

Scala adds in-depth insights into consumer and employee behaviors, preferences, and patterns. Every outdoor digital sign can have a sensor that informs your marketing and retail strategy. So, it becomes easier to personalize and continually optimize screen content. At the same time, it provides tailored offers and experiences based on employee and consumer profiles.

5. Visix

Visix provides outdoor digital display solutions to help you expand your reach through dynamic content on screens of all sizes. The award-winning AxisTV signage suite for content management enables you to create, manage, and deliver stunning visuals. You also can offer updated real-time data across the organization.

While at it, you can choose from cloud-based subscriptions, on-premises, or software-only signage solutions from the provider. You can use your hardware to power the system, depending on your preference. Alternatively, you can choose a content manager from Visix and as many media players as you need for the setup.

Visix provides the following features:

• Powerful widgets
• Intuitive CMS
• Extensive reach
• Easy design
• Scalable solutions
• Room management

How It Works

The beauty of Visix is that it provides a high level of versatility. So, when you invest in the outdoor signage solution for your business, you can enjoy an elevated engagement level. No matter the size of your IT team, Visix works closely with you for a smooth and quick system launch. The team provides on-site and remote implementation support independently or with a systems integrator.

Implementing the Best Outdoor Digital Signage Solution

Outdoor digital signage solutions are crucial for any enterprise that wants to thrive in brand recognition and attract customer attention. Different solutions come with various features and pricing plans, and choosing among them can be challenging. Fortunately, this guide highlights some of the best digital signage solutions you may consider. While some provide the benefit of easy setup, others are ideal for content management.